The thruth about Radi-Aid. http://www.africafornorway.no
A little over a week ago we covered the release of Radi-Aid: Africa for Norway, the online faux development campaign calling on Africans to donate radiators to Norway. Since Radi-Aid’s music video debuted on November 16, its popularity has far exceeded the expectations of its creators, the Norwegian Students’ and Academics’ International Assistance Fund (SAIH). To date, the music video has been viewed on YouTube over 1 million times. The campaign has garnered media coverage in a variety of languages in the US, Europe and Africa, and the ‘Africa for Norway’ Facebook page already has some 12,000 followers.
Anja Bakken Riise and Erik Schreiner Evans of SAIH kindly answered our questions about the inspiration behind the campaign, how they pulled it off with a small budget, and the status of African affairs in Norway. Erik, 32, is the current President of SAIH, and Anja, 25, is the Vice-President. SAIH…
View original post 2,751 more words